Finding the best path forward for your brand

Brand consultancy is about more than design—it’s about strategically shaping every aspect of your brand’s identity, voice, and presence to align with your goals and deeply connect with your audience.

At Meraki Concept Studio, we guide you through the complexities of building your brand, offering expert insights and tailored strategies that ensure it not only stands out but resonates powerfully in a crowded marketplace.

Goods

Photography: Brenda Rosete

OUR NAME IS OUR GUIDING PRINCIPLE

The word “Meraki” is a Greek term that means doing something with soul, creativity, and love—values at the heart of everything we do. For us, Meraki is more than a name; it’s a guiding principle. It inspires us to pour passion and dedication into every project, crafting brands that are not only meaningful and authentic but also truly impactful—a genuine reflection of your vision and our wholehearted effort.

The term “Concept Studio” captures our role as idea generators—a collaborative space where possibilities are explored, and innovative solutions take shape. At Meraki Concept Studio, we go beyond designing brands. We fully immerse ourselves in your vision, ideating and experimenting to uncover the best path forward. Here, creative strategies meet practical solutions, tailored specifically to your business.

BANN

Photography: ZAC and ZAC

Jemma Rathore
Founder and Creative Director

Founded by Jemma Rathore in 2017, Meraki Concept Studio quickly grew from a dynamic one-person powerhouse into a full-fledged team. In 2020, Jemma made the strategic decision to refocus the studio into an intimate, solo-led consultancy, responding to the evolving needs of clients and the shifting industry landscape. This intentional evolution sharpened her approach, allowing her to provide undivided attention and bespoke expertise to every client.

In 2024, Jemma became a mentor at Edinburgh College of Art, guiding graphic design students as they develop their creative and professional skills. She is also available for workshops and speaking engagements, sharing her insights on branding, entrepreneurship, and the creative process.

Jemma’s mastery of both the creative and strategic aspects of brand building, coupled with her practical insights as an entrepreneur, offers a distinctive perspective that goes far beyond conventional consultancy. Her unique blend of creative passion, strategic acumen, and hands-on experience makes her an indispensable partner for founders determined to elevate their brands to extraordinary heights. By embracing a more focused structure, she operates with agility and precision, ensuring that every strategy and decision is perfectly aligned with your brand’s vision.